“Originally sold under the company “Home Essentials”, I proposed a new product line under a parent company that I named “DENSEN Design”. Specializing in the development of condensed, space saving methods for storing and organizing your home, DENSEN offers products that are shown to be simple and modern but with a classical purpose. For this I developed the company name, the logo, the visual style, and the packaging. My intent was to give these products a look that signified class, and would appeal to modernists looking for clean solutions.”
Densen Design: Home and Laundry Products
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