With festival season in full swing Red Bull® is ready to get the party started with their new limited edition UV cans.
“Red Bull® Energy Drink has announced a limited edition can and 4-pack, in collaboration with Live Nation and their festival partners; EDC Las Vegas, Governors Ball, Bonnaroo, Lollapalooza and Austin City Limits Music Festival.”
“Conceptualized and illustrated by the Live Nation Creative team, in collaboration with Red Bull, the can and 4-pack brings an energetic festival performance to life by showcasing the unifying power of music along with featuring the coveted wristbands from the five participating festivals. The individual limited edition 8.4 fl. oz Red Bull can will incorporate UV blacklight technology for the first time and will only be available at the five featured festivals as well as in bars and restaurants in the surrounding areas. Available beginning April 9,
non-UV 4-packs featuring the Red Bull festival can design will be sold in retail outlets nationwide, while supplies last.”
