MadeBrave designed this beautifully detailed packaging for whisky brand Peatreekers.
“The origins of the peatreekers go back hundreds of years, to a time when renegades would pit their wits against government excisemen who were tasked with preventing the production of untaxed whisky, since the Malt Tax of 1725. Their history, and so the history of whisky, is dark, mysterious and shrouded in legend and myth. This was really the catalyst behind the creation of the Peatreekers brand.
MadeBrave designed the brand in its entirety, including the bottle and packaging for its first release, The Double Standard. This is a tribute to the officials who were tasked with preventing the production of untaxed whisky, but chose to turn a blind eye in return for an underhand bottle of illicit whisky.”
