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There are so many chocolate brands out on the market today but none like XOC. Designed by Macarena Norambuena, Maria López, Mario Montull, the packaging for Spain’s beloved dessert is interpreted in a magical way. With a variety of uniquely shaped chocolates placed in packaging that makes consumers rethink how they interact with food, this concept is one for the books. 

“Xoc is a collection of three chocolates that explore new ways to enjoy chocolate: sharing, playing and experimenting. For this we shaped the chocolates, created our own molds, designed each of the boxes and obviously enjoyed experimenting with chocolate.”

“Sheets: fine pieces of chocolate designed for tasting. Due to the minimal thickness, the chocolate melts slowly in the palate discovering all its contrasts and nuances. The radial arrangement of the sheets in the pack invites us to explore a new experience.” 

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