Background information: Los Angeles-based Illustrator Hiroko Sanders created the illustrations
for the new Kleenex “Perfect Slice of Summer” tissue box series. Since the illustrations are the primary
part of each carton, the challenge was to create artwork utilizing a
style that embodies the spirit of summer, and that works uniquely with
the carton design. The three boxes are images of different fruits
rendered with a stylized realism that unifies the design of the package
with the brand and product.
Project credits: Hiroko Sanders, Illustrator
Jennifer Brock, Senior Designer/Brand Design – Kimberly Clark Corp.