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Coca-Cola Launches a Global Collectible Can Craze for the FIFA World Cup, Inspired by Soccer Jerseys
Coca-Cola’s latest World Cup initiative balances individuality with unity. Built on a common design framework, the system features 18 unique can designs that cleverly utilize the visual shorthand, design conventions, and history of iconic football kits.
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This Ain’t Your Grandma’s (Fig) Newtons
Mondelez has unveiled a refreshed brand identity and packaging for its 135-year-old Newtons line, aiming to connect with younger consumers. The redesign features a completely overhauled, modern wordmark, streamlined yellow and purple colors, and more prominent food photography, all while making the official “Newtons” name the clear hero on the pack.
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How are you Co-Creating With AI? Tell Us In Our AI Designer Survey
DIELINE and Adobe are conducting a survey titled “Co-Created: A Designer-Focused Survey on the Current State of AI” to understand designers’ experiences with AI tools. The survey aims to gauge attitudes, challenges, and the evolution of creative processes. Results will be compiled into a publicly available report revealing insights about the design industry’s state in…
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Turner Duckworth Refreshes McDonald’s Sub-Brand McCafe As Part Of Larger Beverage Push
Turner Duckworth’s McCafe makeover includes an updated logo with letterforms inspired by McDonald’s golden arches and a new color palette.
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LogoLounge Releases Its 2026 Trend Report, and Everything Is on the Move
LogoLounge has released its highly anticipated annual logo design trends report. President and CEO Bill Gardner analyzed over 30,000 submissions to identify the 15 major trends dominating the industry.
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Did Pirate’s Booty Just Walk the Plank With Its Latest Refresh?
Pirate’s Booty’s most significant rebrand since 1987 raises the question every legacy brand faces: when does modernizing become erasing? Designed by Pearlfisher, the new packaging trades hand-drawn scrappiness for CGI polish — and in doing so, may have lost the exact quirk that made the brand worth loving in the first place.
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Dragon Rouge Refines Italy’s Favorite Biscuit, Oro Saiwa
Legacy brands have history, but they often lack the freshness needed for a modern era. Discover how Dragon Rouge stripped down and cleaned up the packaging of Oro Saiwa, Italy’s staple breakfast biscuit since 1956, to strengthen its classic identity without losing its iconic charm.
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The Coors Light ‘Tallerboy’ is Both Stupid and Wonderful
Dubbed the “Tallerboy,” Coors Light has released a limited-edition tallboy canister that will hold (and keep it nice and frosty) three of Coors’ signature tallboys.
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Finally, A Sustainable Bandage For People With Taste
Benjie, a new bandage line from co-founders Tessa Cohen-Sokolski and Sara Sebastjanska, is finally making something for adults with taste — no cartoon strips, no clinical beige, just well-designed bandages that feel more like a capsule wardrobe than a first aid kit.
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‘The Bottle is the First Impression’: Aaron Paul’s Vision for Dos Hombres Tequila
Dos Hombres expands into tequila with a fresh new look. Co-founder and Breaking Bad star Aaron Paul talks to Dieline about updating the brand’s packaging, keeping its iconic donkey logo, and how his acting background shapes how they tell stories through design.
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100 Top Designers Used Chocolate Bar Wrappers as a Canvas for AGI Open 2025
In a historic first, the 2025 AGI Open landed in Ho Chi Minh City, bringing together top global creatives. Discover how BaseSGN and Marou Chocolate partnered with 100 legendary designers—including Stefan Sagmeister and Kenya Hara—to transform the humble chocolate bar wrapper into a unique, tactile canvas for charity.
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