Flour is one of those products in your kitchen you might not put a lot of thought into buying, but Mills of Saint George takes it to a whole different level. Designed by mousegraphics, the new packaging features dough that’s been baked with the flour, inspiring creativity in cooks of all skill levels and getting them excited to get into the kitchen.
So simple yet so impactful. For their in-house brand, VDA BANGKOK developed a tea line with varieties like rose white tea, earl grey black tea, banoffee black tea, and so much more. Their colorful boxes and sans serif font embrace simplicity while still possessing that eye-catching quality which is key for standing out in a saturated market.
Bright, bold, and beautiful. OCEAN BRANDING redesigned OMBAR chocolates, giving them beautiful pops of color that are indicative of each mouthwatering flavor. Foiling adds a touch of elegance while the typeface feels drawn by hand, indicating that these are chocolate bars made with some special TLC.
Nothing beats a hot day lakeside with a cold beer in your hand. Summit Brewing Co. debuted their new packaging by Duffy specifically for their summer variety pack, and we have never felt more ready for those long days spent lounging in the sun.
Stellar is makeup that will help you shine. It includes everything from foundation to lipstick is sure to find a place in your beauty bag and become a regular part of your beauty routine. Bruce Mau Design turned to the skies for inspiration for this gorgeous makeup line with equally striking packaging.
A cookie box, a serving tray, and an all-around conversation starter—SAIKAI is an impressive packaging concept for cookies. Designed by Emma Waleij, Hanna Simu, Alma Lindström, and Maja Ahlund at Mid Sweden University, the pack is made by hand and unfolds from a hexagon.
Put that diet off until tomorrow—seriously, Wonder Scoop will make it worth it. Brand Strategy Team of Emart Co., Ltd. designed this super cute vintage-inspired ice cream brand, complete with a delicate color palette and playful patterns. Plus, we can’t get enough of the sizing phrases on their ice cream cups!
Stas Neretin has recently updated the branding for Uryuk, a network of restaurants in Moscow serving Uzbek and European cuisine. Uryuk's primary design goal was to modernize their aesthetic by relying less on cliché national motifs, and more on the healthy, natural ingredients they use to prepare their meals.
This student design project by Karen Gevorgyan simplifies the search for the perfect coffee by combining elegant branding and typography with a color-coded system for identifying key ingredients and your favorite flavors.
Candid Brands designed the packaging for Nativo, a botanical-inspired gastronomy kit which includes a variety of spices for cooking. Beautiful scientific illustrations adorn the box that keeps all the elements together, reinforcing the natural quality of the included products.
Sure, incense appeals to the sense of smell, but that doesn’t mean the packaging should be overlooked. Zooscope developed a gorgeous design for Aromayur, a line of incense and all-natural products in India. Not only will it make you proud to display the box next to your incense holder, but Zooscope created a design that the company can easily adapt in the future for other scents.
You’re going to change the way you feel about crawling out of bed, getting ready for work, and sitting down at the breakfast table. Robot Food redesigned Good Grain, a healthy cereal option that needed help connecting with consumers. Soothing colors and an uncluttered design make it a perfect breakfast choice for hectic mornings when all you want is to enjoy a little peace before getting your day started.
Makeup has the frustrating tendency to fade away throughout the day, but not with Prick Cosmetics. This makeup concept from Abby Leighton combines a love of gorgeous destinations like Sedona in southwest with beauty products. Plus, since they’re desert-inspired, they’re designed to withstand hot days without the need for reapplication.
Mexican-based agency TOROPINTO has come out with the packaging and branding for VIA RAIZ, a line of beautiful handmade contemporary Mexican products. The overall imagery is composed of patterns made up of symbols that tie in the traditional with the modern.
This deck will certainly make your card games more interesting. Art & Machine, designed by Ryan Hewlett as an MFA Project at the Tyler School of Art, explores a few notable moments in art and design history.
If you have a gum chewing habit, this product just might be for you. Get More Vitamins and Family (and friends) have teamed up to create the packaging for a new line of innovative Multivitamin Chewing Gum.
If you take your morning cup of joe seriously, then be on the lookout for Tonelada Coffee. The brand takes great care with growing and handpicking their coffee beans to that they are the highest quality you can buy. YuJo! developed an impactful packaging design that emphasizes the coffee’s freshness and has a unique look to stand out amongst other traditional bags of coffee.
You’ll never run out of choices in the frozen desserts section, so how can an established brand revive its look to stand out? For Häagen-Dazs, it meant going to the heart of what they believe in when they make their products. CBA just weaved this new future for one of our favorite pints of ice cream goodness, and the results are mouthwatering. New, crisp packaging makes the entire line of premium ice creams look more cohesive, and the lovely illustration that looks almost like a stained glass window actually tells consumers a story about the brand.
A total throwback, with a twist. As if magic 8 balls weren’t already amazing gadgets that will instantly take you back to your childhood, J. Walter Thompson designed a gift that gives it a fun update, specifically for creatives.
Public Group took cues from clothing sizes for this clever concept for skim, 2%, and whole milk. By taking something that is recognizable by many people around the world when associated with one industry and mixing it into a different one entirely gives it a refreshing and smart approach. Clean lines and bold colors help SML Milk to stand out, and embossing encourages the consumer to reach out and hold the carton in their own two hands.
How have you behaved this year? J. Walter Thompson Toronto designed a clever sauce kit that lets recipients indulge based on if they’ve been good or bad. Relying heavily on bold, confident fonts, the packaging embraces a bit of holiday spirit without any of the traditional Christmas-y elements.
Siegenthaler &Co designed the packaging for Selva Nevada, an artisan ice cream company that rescues the flavors of Colombian biodiversity. It is only fitting then that the packaging features beautiful illustrations of plants and flowers.
Luxury pies? Yes please! We’re loving this fun packaging for Eden & Bridge, a range of luxury pies that come in savory flavors like meat or seafood. U.K. agency Fable&Co. designed the packaging to feature detailed illustrations that are a nod to the olden days when consumers would go to their corner bakery for a fresh meat pie. Splashes of color update the look, though, and clearly express that these are pies for the modern world.
Less is more, especially when it comes to those who have sensitive skin. They need products without a bunch of chemicals or irritating ingredients, like the line of plant-based Peet Rivko products. Designed by Gunter Piekarski, the packaging expresses the simple, gentle formulas used in each item. Black and white packaging along with a bold, sans serif font look incredibly modern and sleek, appealing to those who need something different from what’s on the market.