TheDieline.com

Pericap Oil

Designed by STRUCK:

"There's something rather regal about the mangosteen fruit. Maybe it's the deep color of the rind, or the pure white fruit it holds, or the density of its nutrients. Whatever it is, it's worth capturing. Which is what we've done in the packaging for XanGo's latest product, a multi-use serum made from all the goodness of the mangosteen. Traditional patterns speak to its origins, and hand treated type and brush stroke textures speak to natural organic beauty. The slide box reveals a product as unique as its custom dieline."

Ellg Gourmet Chocolate

Ellg Gourmet Chocolate packaging from Portugal features a simple, clean aesthetic. The stark look draws attention to the number '7' as a replacement for one of the 'L's in the word ELLG. Admittedly, this look is typical for European brands, but I still find it appealing as an American designer. I wonder though - could this packaging use something else, or does it work?

Designed by This is Love.

(via Popsop)

TokyoMilk Soap

A new line of delicately scented, triple-milled soaps from the Denver-based soap impresario Margot Elena Wells. Four more after the jump.

Muscadine Chocolates

Designed by: Blake BW / Country: Argentina

"Our goal has been to help Muscadine Chocolates in its development, designing a new brand that shows its innovative proposal, flavours and reinforcing the hight quality of the used recipe of housemade chocolate and chocolate bars.

Blake BW has worked to develop this Argentinian brand, creating the brand identity, positioning and different pieces of packaging, e-cards, product photography and website design and programming"

Fringe Alchemy Soaps

Beautiful packaging for Fringe Alchemy Soaps by Anthropologie. See the other 3 after the jump.

Scratch

 

Identity and packaging developed by UK firm Brandy.

"Scratch is a great young company helping busy Londoners cook real food. Their meal boxes contain all the fresh ingredients you need to cook a fantastic meal… from scratch.

At the heart of the brand is the product, and we wanted to elevate the honest, fresh ingredients along with the brand name. To achieve this we built the identity around a simple idea: everything the company produces -from meals to business cards – comes ‘from scratch’.

On products this creates a useful double meaning. The description of the meal to be cooked ‘…from scratch’ simultaneously delivers the logo and the idea that this is a product from the Scratch brand."

Alton Brown

Jageland Hampus, a Swedish designer, has developed a spice range targeted towards the visually impaired:

"I decided to create an identity, packaging, and product design, which is suitable for blind people as well as visually impaired. Blind people cook just as much as people who are visually able, but to make it easier for them, they use a number of different methods including placing text in Braille on all of their products.

The identity logo I designed for the ingredient range is made out of the Braille representation of the letters ‘a’ and ‘b’. Consequently, by only using the elements that is building up the regular letters ‘a’ and ‘b’, Hampus communicated the name of the ingredient range in a strong and simplistic way, which both can be read by blind and visual able."

Studio Spotlight: Grupo Berro

 

 

A selection of of work from Buenos Aires-based Grupo Berro.

See more after the jump.