7 posts categorized "Industry: Tobacco"

July 07, 2009

Studio Spotlight: Grupo Berro

Criadores 

Gallo 

Massalin_uno
A selection of of work from Buenos Aires-based Grupo Berro.

See more after the jump.

Continue reading "Studio Spotlight: Grupo Berro" »

June 22, 2009

Pentagram Takes on Cigarettes

Cig_Marlboro_Lung_800 Cig_Skel_Pack_800 Cig_Skull_800 Cig_Stab_800
Pentagram takes on cigarette packaging:

This month the Senate approved new legislation that will heavily restrict the nicotine content and marketing of cigarettes, including the requirement that colorful ads and displays be replaced with black-and-white-only text. The bill is expected to pass in the House and President Obama has said he will sign it. For a piece in its Sunday Perspectives section, the St. Petersburg Times asked DJ Stout what cigarette companies might do to follow the new marketing rules. (The full article is print only; we’ve posted it here.) Stout suggests that to comply with the new crackdown, cigarette manufacturers like Marlboro should embrace the restrictions and make cigarettes look truly dangerous. This, of course, will still appeal to a core group of smokers.

“Over the years there has been an onslaught of public awareness messaging about the evils of smoking,” says Stout. “Unless you’ve been living in a cave for the last 50 years you are very aware that smoking is not only bad for you, it could very likely kill you. All smokers know this for sure but it doesn’t deter them.

“Our marketing advice to cigarette companies in the new heavily regulated era is to fully accept the new aggressive anti-smoking restrictions and wallow in the government’s apocalyptic health warnings. Don’t make excuses or dance around the stepped-up marketing regulations, just transform the whole cigarette pack into a three dimensional warning label.”

May 17, 2009

Student Spotlight: Taylor Pemberton

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Taylor Pemberton, a student at SCAD created this packaging:

"Debonair Cigars and Tobacco are designed with a focus on the early 1900's. Stay confident, stylish, and charming."

See a few more after the jump.

Continue reading "Student Spotlight: Taylor Pemberton" »

January 26, 2009

Big Bambu's Pure Hemp Cigarette Paper

Ogroup_bambu_pack copy

Lovely packaging from The O Group.

August 08, 2008

Capri Pack

Capri2

I found this empty pack of Capri cigarettes on a walk to the bank a couple of months ago. With its stylized pink smoke motif, it struck me as unusual for a current fashion brand cigarette pack. Funny thing is, I can find nothing about it online. Even the RJ Renolds site, shows a different pack with an abstract watercolor design.

Maybe this was a limited edition? (I seem to remember seeing a bunch of these with different colors of smoke, behind the counter at the drug store.)

box vox

July 30, 2008

HCT Cigarettes from Japan

JT TOBACCO "ALPHABET H/R/C SIDE SLIDE BOX"
TOKYO limited version / art direction + design by ASYL

Hrc_2 

March 20, 2008

Camel Redesigned

Camel_pack_flat_new_smUnfolded box, scanned by smoker, Lester Nelson from Further Studios

An interesting article by Armin at Brand New about Camel’s newly redesigned cigarette packaging. A thorough analysis of the re-design plus a lively forum of comments. Sample comment: “The old design was good enough to kill countless thousands of RJ Reynold’s most dedicated customers...why would they feel like anything needed fixing?”

No design firms are mentioned in the article, so presumably, this was an in-house project at R.J. Reynolds. A link to the article is here: The Camel’s New Clothes.

Question: if a camel is a horse designed by committee, what do you call the redesign? 

box vox

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