TheDieline.com: Package Design

Freshkills Park: Native Meadow Mix

Seed packets, designed in-house by Raj Kottamasu at the Freshkills Park project in New York City. These packets will be given away to those attending the free, public bus tours of the Freshkills Park site. The seeds, indigenous to the NYC Metro area, were collected by the Greenbelt Native Plant Center and are the same species that will be used in the restoration of the former landfill site. (Coincidentally, Raj is profiled in today’s NY Times.)

(More photos after the fold...)

Studio Spotlight: Moxie Sozo

 

 

 

 

 

  

We feature Moxie Sozo's work from time to time, so you've probably seen some of these projects before. Nevertheless, we thought we'd pull together an official studio spotlight and show them off altogether, plus some that we haven't featured before.

See lots more after the jump.

Fruit Fountain

"Here is a nice experimental work of Amanda Mocci that explored the use of jute as packaging material for fruit infusions."

Via Packaging UQAM

Torre & Tagus Teacup

  

"Torre and Tagus is a home decor wholesale company located in Richmond BC, Canada. These are teacup gift boxes for Torre and Tagus designed by Aaron Heppell, creative director of Brand and Bridge Creative Services. The gift box was designed with the theme of Alice in Wonderland. A whimsical and colorful approach. Each gift box contains two sets of teacup and plate set in their unique colours. They can be taken from tea party to tea party with their unique shape and carrying rope."

Rellana Wool

Amusing packaging for wool from Ogilvy Frankfurt. Brilliant!

Green Genius

Green Genius, is a brand new biodegradable trash bag. The product is not on the shelves yet, but will be hitting the trash bag aisle very soon:

"In designing this packaging, we focused on a couple key things 1) make it as environmentally friendly as humanly possible, we did so by using 100% recyclable craft board that is 60% post consumer waste and printing with UV inks to make as little impact on the Earth as possible. And 2) design a trash bag package that is actually nice to look at. This included the obvious Glad/Hefty burst, bevel and glowing color madness as well as not falling into the classic "green" pitfalls we all know (i.e. a forest background and a leaf-inspired logo).

With these things driving the design, we created a line of packaging that feels high-quality and pops off the shelves because it sits back."

Desgned by San Francisco based Hub Strategy & Communication.

Studio/Student Spotlight: PACKLAB.

 

 

A nice selection of work from some design students at PACKLAB:

"These are the education student work and four of these design students now work at the PACKLAB. Partners, which is a packaging and brand design consultancy based in Finland. It's sort of an over spill from the department activities, a partnership that is lead by our lecturer Ian Rooney...a team that is very passionate about developing holistic and innovative packaging.

See more photos and full text explanations after the jump.

Aqua Universalis

"A Water for all uses, for everything and everyone: for all things, for all days." Aqua Universalis is a high end laundry line whose fragrance is designed to be 100% universal, for men, women, children, laundry, perfume, cologne. It comes in laundry detergent (top), fragranced burning paper (bottom), candles, and perfume (after the jump).