
Roanne Adams designed this unusual invitation for Bodkin by Eviana Hartman.
About the invitation: "Bodkin is a woman's clothing collection designed by Eviana Hartman in accordance with the principles of sustainability.
The Bodkin Autumn/Winter '09 invitation influences ranged from the
designer's ideologies to the context of the presentation as well as
architect, Buckminster Fuller. The invitation arrived in the form of a
tetrahedron containing an air plant with care instructions.
One of Bodkin's green principals is to work within existing
spaces and with found materials. Therefore we held the fashion
presentation and photo shoot simultaneously at the Horticultural
Society of New York. The invite and look book were printed locally with
100% post-consumer recycled paper and eco-friendly inks."
More views after the jump.
(photo credit: Tina Tyrell, via FPO)
Continue reading "Bodkin Invitation" »

Dzmitry Samal designed a unique concept for beverage cans. The shape is much more geometric - featuring facets, instead of the familiar smooth round cylinder we're used to. The new can design utilizes a process called impact extrusion, a process where an aluminum slug (solid piece of metal) is pressed at a high velocity with extreme force into a die/mold by a punch.
The usual cylindrical can is made by a similar, but different process. The cans are generally produced through a mechanical cold forming process that starts with punching a flat blank from very stiff cold-rolled sheet. The flat blank is first formed into a cup about three inches in
diameter. This cup is then pushed through a different forming process
called "ironing" which forms the can.
Conceptually, Dzmitry's concept could work, but it remains to be seen if it is comparable to the current standard can in price, quality and even feasibility for full-scale manufacture. What are your thoughts?
Continue for a couple more images.
Continue reading "Coca Cola Can Concept" »
Beccy McCray, director of creative development at Nexus Productions, says about their new DVD packaging: "We wanted to create something much more sustainable than the plastic jewel case and came up with the idea of a multi-functional and 100% recyclable cardboard box, inspired by the visual language and utilitarian functionality of the humble transit box."
Working with the design company, Julia, Nexus has realised that vision with a cleverly designed package which works not only as a DVD case but also the envelope, achieving the aim of reducing waste while not compromising on presentation.
(Continue to see a couple more views of this box.)
Continue reading "Nexus DVD Reel Packaging" »
These pasta boxes designed by London-based Mayday, each use an orderly row of 3 pasta-shaped windows die cut from a carton. An nice example of how a die cut window shape can telegraph product information. (The carton, itself, is also embossed with pasta shapes in a more random arrangement.)
(Another meaningful die-cut window from Mayday, after the fold...)
Continue reading "Mayday's Pasta-Shaped Die Cut Windows" »