TheDieline.com

King of Pop

Concept sent in by Dieline reader and Los Angeles based artist. It is not meant to profit from or to exploit, but to honor an icon. He hopes that through The Dieline, his idea can be shared with Pepsi:

"I am excited to share this idea with the folks at Pepsi as either an art piece to compliment their vast collection within the Pepsico headquarters or as a limited edition run of cans leading up to Michael Jackson's funeral. Not as a money making idea but as a way of expressing the power of icons and the art of a big idea."

Rewind Coffee

Designed by Australian firm Studio Bomba:

"My, how we love this brand. Rewind and Bomba go together like Paris and the springtime, like Charles and Ray Eames, like coffee and cream, even. When Rewind came to us with thoughts of bringing together premium coffee and a shared love of mid-century design, we were pretty damn quick to hop on the brand-wagon.

Designed for maximum retro-kitsch kitchen appeal whilst providing optimum storage conditions, Rewind is the result of months of design development. The canisters are food-safe, light-safe, steady-stackable in mix’n’match vintage colours, with a clever tightly-sealing lid that allows the coffee to breathe but not sweat and won’t dislodge during the thermal shrink-wrapping process or transit. Quite the design feat, really."

Kaffe

Designed by Felix Lobelius:

"Kaffe is a coffee shop started by 4 swedes. The handwritten charcoal aesthetic derives from the personal connection every person has with their type of coffee. This is reflected in a direct style of communication with business cards, bags, take away cups ect. personally adressing the customer."

T Pyramids

Phil Wareing has designed an individual pyramid tea bag packing for a restaurant/cafe in the Netherlands.

Stiegl beer packaging by Richard Perez

I like the replication of the staircase icon within the actual label placement on the bottle in this project. Here's what Richard says about the design:

"Objective:
Update identity and packaging for one of Austria’s oldest beers for distribution in North America.
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Description:
Introducing a beer into an already saturated market a difficult task, but when the beer brand has such a rich history it’s a little easier to distinguish it from the competition.
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Retaining the brand's extensive elements; bold blackletter logo treatment, the staircase icon, and deep crimson red kept the familiarity within the brand. But updating and incorporating new elements such as the diagonal rising label mirrors that upward motion of the staircase logo, brings some contemporary feel to the traditional brew."

Vintage Coke Cans

These vintage coke cans come courtesy of www.inspiredology.com

I think some retro cans like these would make for a nice re-release by coke.

Studio Spotlight: Dragon Rouge

 

Dragon Rouge, a proud sponsor of The Dieline, was kind enough to send in a sampling of their beautiful packaging work to share with our readers: 

"Dragon Rouge is a global agency with a positive view of the world. We always believe there are opportunities to be found to improve our clients’ businesses. Independent in ownership and outlook, we have the insights, imagination and freedom to look at things differently, challenge standard expectations and help clients and their brands to be the best they can be.

From six locations across the world, comes a team of three hundred talented individuals with different backgrounds, skills, ideas and experiences—but with the common aim of maximizing opportunities through brand strategy, design and innovation.

For more than 25 years we’ve been known for our thinking and our creativity, for getting things done, getting results and for giving our clients the confidence to pursue the future they desire."

Several more images after the jump.

Studio Spotlight: António Policarpo

Nice works from award winning designer António Policarpo.

5 more after the jump!