TheDieline.com

Andreas Tscheppe Wine

Design by Demner, Merlicek & Bergmann:

"Andreas Tscheppe is a native of Glanz, but it is not only he who is indigenous to the area - so too are insects and reptiles which, although endangered elsewhere, are able to thrive in Glanz because of his organic vinicultural methods. Besides showcasing the wine, the new label also puts the spotlight on this aspect of intact nature. The labels do this by means of a 'high gloss highlight' printed onto the label. This also provides an interesting 'double entendre' in the German language - 'Glanz', the name of the town, also has the meaning 'gloss, sparkle, splendour' in German."

Olfabrikken

Ølfabrikken Beer packaging designed by Denmark based Inclusive.

via Below The Clouds

Viña Amalia Reservado

One more beautiful design from Argentina based Estudio Clara Ezcurra:

"Our studio has designed Viña Amalia winery´s labels and packaging since 1997 when the brand was founded. New label for Viña Amalia Reservado, a vertical design that retains the classical spirit of this brand but with new looks, with a luxurious dark printed silk paper in addition, with a small extra label."

Lunar Vine Wine

Beautiful concept by UK based firm Death by Colour.

Student Spotlight: Stephanie Hiser

Stephanie Hiser is a recent graduate of FIT's Packaging Design program. Take a look at some of the projects she designed while at FIT below:

Couvet 1797 is a top shelf absinthe cocktail. Glass in hand and ready to drink, this pre-mixed cocktail offers modernity and history in each pour.

Digirent is an up and coming shipping based Apple rentals company.  In keeping with the simple and refined design of Apple, Digirent is understated and pure, communicating to the mac-using professional.

Spry Saucers is an ultimate frisbee equipment company using a light, spirited, youthful design targeting the ultimate frisbee guru.  Thiis will surely stand apart from it's competition on shelf.
Pantone Top Coat is a "what if" project.  What is pantone branched out into the world of beauty and fashion? Inspiration was drawn from a Pantone swatch book to illustrate color that can be achieved on various shades of hair.

Before & After: Cabo Wabo

Before:


After:
 

"The world’s most distinctive ultra-premium tequila, Cabo Wabo®, is ready to rock a whole new look. Skyy Spirits ... today unveiled a vibrant new packaging design for Cabo Wabo Tequila that will start to appear on store shelves and in bars this summer.

After more than a decade, Cabo Wabo Tequila has received a makeover befitting its heritage. The new packaging is inspired by Cabo Wabo’s origins.

Each bottle now features clean lines and clear glass to showcase the color, brilliance and quality of the hand-crafted 100% Blue Weber Agave tequila. The glass bottle provides a fresh, modern look that is juxtaposed by a tactile label recalling a village shop deep in Mexico, where one might find rough-hewn, hand-crafted papers and items made from hammered, glimmering steel.

“The new Cabo Wabo Tequila bottle design is an achievement in contrast - blending authentic Mexican heritage with contemporary styling,” says Alexis Pagis, Senior Brand Manager for Cabo Wabo. “It continues the vision of Cabo Wabo founder and Rock and Roll Hall of Famer Sammy Hagar by infusing a sense of quality and sophistication with a real shot of rock-n-roll energy.”

On the bottle, metallic foil illuminates the crest of the Cabo Wabo logo with distinct panoramas printed on the flipside of each label. These features, combined with torn edges on the neck label, offer a striking and immediate expression of vibrancy and sophistication infused with a punch of hard driving attitude that’s inherent in the personality of Cabo Wabo Tequila. The new packaging design was created by design firm Meat & Potatoes located in Burbank, CA. The firm specializes in print, packaging and advertising designs that are cutting edge and dedicated to the art of it all."

Mr. Burglar

Clever concept from London based Fantastist:

“A self initiated project to design the packaging for a whiskey bottle.

The idea: I wanted to tell the real story behind the brand through the packaging itself. Thus, Mr. Burglar is born, a brand with an attractive packaging meant to highlight an intrinsic peculiarity of high quality spirits. The central element is Mr. Burglar himself, a gentleman whose style matches the essence of the brand.

To further enhance the concept I used thermosensitive paper. Once buyer touches the label, their fingerprints become visible, creating a tactile connection with the product.”

Malibu Reef Check Limited Edition

"Just in time for summer, Malibu is releasing a limited-edition bottle in celebration of its partnership with Reef Check, a non-profit dedicated to monitoring, protecting and rehabilitating coral reefs.  The brightly colored bottle reflects the energy of the partnership, the colors of the Caribbean and the vibrancy of beach and reef life.

Available nationwide, this limited-edition bottle will help raise awareness of Reef Check’s mission, and will kick off the first-ever Malibu Beach Internship.  Malibu is offering 10 budding environmentalists a chance to get a PhD in SPF by monitoring coral reef health in Thailand, the Maldives or the Philippines."