Galvanized by media, empowered by technology, emboldened by a plethora of information and wizened by increasingly more mature parents, children these days are entitled, opinionated and have a stronger sense of independence at an earlier age than ever before. One study showed that, by the time they start school, 70 per cent of children are already adept and confident at using devices such as tablets, smartphones or laptops*. In turn, they are informed, demanding—and want things instantly.
Sometimes we see designs that are just so darn adorable we can’t even believe they’re real. The Teabag Collection is one of those designs. Designed by KOREFE. Kolle Rebbe Form und Entwicklung, they look like actual handbags and even come packaged in their own tiny shopping bag. We spoke with Christian Doering at KOREFE to learn more about collaborating with a fashion designer, showcasing work at Fashion Week, merging unconventional designs with ordinary products, and more.
Pond Design revitalized the Classic Jameson Whiskey Reserve Range.
As the worlds of fitness and lifestyle health continue to merge, BULK POWDERS® and Robot Food join forces to put the brand through its paces and tone up the impact.
Canadian agency Tung designed the illustrative packaging for Hatch cold brew. The design features flat illustrations that represent the origins of the coffee.
Customers today are shopping for something bigger. We not only patronize brands, we follow them, we listen to them, we talk to them. We connect with them because we want to connect with something bigger. And smart brands realize this—they build tribes not simply customer bases. This collection highlights 20 standout packaging designs that create a community and unify consumers with others.
Canadian agency Insite Design created the packaging for Dillon's Small Batch 100% Rye. The design features beautiful old-school serif typography along with wonderfully detailed screen-printed illustrations on the back of the bottle.
Online Marijuana Design (OMD Agency) created the packaging and branding for Lucid Oils, a line of cannabis oils and products.
This gin takes inspiration from the Ancient Roman Goddess, Juno. New Zealand agency Strategy Collective designed the elegant and luxurious packaging for Juno, this supremely special gin.
Australian-based agency Asprey Creative designed this sleek new look for Sapporo.
Morning, afternoon, or night, NICHE is tea you’re definitely going to want to share. The bold, colorful packaging from IWANT is trendy and eye-catching, giving tea time a totally new look. We spoke with John Gilsenan at IWANT about designing something share-worthy, staying on task, and mixing patterns.