Can The Gaming Industry Un-Bro Its Packaging?

According to the Entertainment Software Association (ESA), a video game trade group, 41% of women play video games, in fact, women over 18 now comprise a bigger segment than boys under 18. In spite of the number of women that play video games, the industry still creates products and markets them heavily towards a male audience. Games, peripherals, and accessories are designed, presented and packaged to appeal more towards men than women.

Read More
Pantone Releases New TPG Sheets

Are you an interior designer stuck on a project because you can’t decide what shades would perfectly fit the space and the client’s needs?Stress no more as Pantone, the world-renowned color experts for designers, manufacturers, retailers and even customers, has officially dropped Textile Paper – Green (TPG)  Sheets.

Read More
This Egg Product Packaging From Norway Highlights Its Special Yellow Eggs

We love this elegant egg product packaging from Norway. Strømme Throndsen Design were responsible for the packaging for Toten Eggpakkeri, a free range egg producer. The design features a beautifully-detailed illustration of a chicken along the use of the color yellow in order to draw attention to the special yellow eggs that the brand is known for.

Read More