Tokyo Cafe Rebrand

Tokyo Cafe Rebrand

Tokyo Cafe is a casual Japanese cafe that serves a combination of western and Japanese dishes and desserts. Designed by Marlon Mayugba who's goal with Tokyo Cafe was to create an identity based on simplicity and elegance. The design execution created a modern cafe feel with a fine dining flair. 

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Concepts We Wish Were Real

Concepts We Wish Were Real

This week's selection of Concepts We Wish Were Real features projects that explore the realms of color and illustration with the effort to stand out from its competitors. Step inside the whismcial world of animated packaging. Check out these projects and share your favorite!

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Essential Living Foods

Essential Living Foods

A new project from Make & Matter and Trina Bentley. Essential Living Foods is a nutritious, organic, superfoods that practices a positive impact on the environment. The design focused on the sustainability of the product while adhering to the many requirements needed on the package. 

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Brand Spotlight: Urban Decay

Brand Spotlight: Urban Decay

Urban Decay is a cosmetic brand that is recognized worldwide and known for its prestigious products that are focused on a line of premium cosmetics with a non-traditional look. A huge focus on there branding throughout the years has been on their packaging.

We’ve featured almost all their collections and we’ve always seen a consistent look on their products. The main focus has always been on the packaging. The packaging consistently tells a story, and is always setting a trend. Throughout the years we’ve seen beautiful eye palettes with what looks like hand drawn artwork, to edgy embossed rose gold packaging.

With there new launch of Pulp Fiction, we decided to spotlight this brand that has grown over the years. We asked Founder of Urban Decay Wende Zomnir Founder and Chief Creative Officer and Amy Zunzunegui VP of Product Development, to give us more insight on Urban Decay and to tell us more about the creative process, the brand, the packaging and trends.

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