Brauer needed a packaging design that would best represent the company's natural home remedy. Black Squid Design steered toward a minimalist aesthetic with a decorative finish. The box, matched with the bottle’s label, is stark white plastered with a symbolic keyword that would quickly give the consumer an understanding of the purpose of each pill. A playful doodle hugs the label, abstractly describing the feeling you would get once you intake the product. The added drawing combined with the bright matching colored streak gives life to the packaging without excessively artificially coloring it.Click to read more
Dinamo Design gives Olden water a facelift in efforts that the product will stand out from the trending minimalistic design of its competitors. Olden’s previous design was believed to be blending in with the rest of the items on the shelves with a predictable blue for the label and top. With the new design, color is utilized wrapping around the bottle playfully.Click to read more
Anya Hindmarch's new collection brings nostalgia to all of us. Her clutch collection is based off vintage cereal boxes. She juxtaposes luxury with mini-mart products with her Imperial Family line and her newest Kellogg cereal clutches.
"Anya Hindmarch’s The Imperial Family
English fashion designer Anya Hindmarch’s Imperial Family is bringing luxury to the not-so-luxurious world of mini-mart products. She’s created a packaging design inspired clutch collection in the form of python skins digitally printed with cereal and match box art, accented with suede lining, and gold hardware closures. Even though her online mart is open 24/7, you better act fast if you want to add the Imperial Family to your closet."Click to read more
SPAAAADE&Co. designed Bicycle Hundred Years' War Playing Cards. A design that is based on the hundred year war between England and France. The inspiration for this concept is shown throughout the design by identifying sides and utilizing gold and silver foil color schemes. A kickstarter campaign that was successfully funded July 3rd.Click to read more
Kokoro & Moi created this bold branding for Fazar Café. Fazar is a café with a lot of history and the brand needed to reflect the story and tone-of-voice. The entire visual identity and packaging has a unified color scheme with bold typefaces. The identity is designed throughout each medium from packaging to apparel in a modern and collective way.Click to read more
It's Monday and time to wrap up the week's top 10 packaging projects of July 21st - 25th.Click to read more
Hong Kong Studio - BLOW has created Project Charisma, a promotional packaging teaser that showcases Polytrade Paper.
The box set is to promote their range of eight papers. BLOW wanting to showcase something different developed eight sets of cosmetic packaging. Each representing a different woman and their unique character.
"Every woman has a unique charisma to inspire people and make them admire her, so does every paper. To express the Irresistible charm and beauty of papers and women, 8 sets of cosmetic packaging will be created with 8 specific paper series from polytrade paper. Project charisma is more than the highlight of women’s attractive personal quality, it’s all about papers’ charisma. We have created a premium box set with 8 lip stick packaging inside to launch the project."
- BLOW, Hong KongClick to read more
Parallel, a creative agency out of Mexico, designed the identify for Rengöra, a line of all natural products with a special focus on modern lifestyles and healthy living. The main concept behind the product is a detox program comprised of raw cold pressed juices that come in a natural looking 6-pack, based around the consumer’s daily schedule.Click to read more
As the founder of The Dieline, there is one question that I have been asked more than any other in my career: What does the future of packaging look like? It is the most challenging question to answer, predicting the future of an industry based on what I see today.
Through The Dieline, I have been able to document and see the past, and the present state of package design and consumer products. In the past several years, I have seen trends come and go, and have seen packaging change and evolve. The global economic landscape has shifted and the business of design, and the role of designers everywhere have changed. But what about the future? What’s next for packaging?
This question has been on the top my mind, and on the mind of many design leaders and practitioners in our industry that I have spoken with in the past few years. I knew that the answer to this complex question was beyond myself, so I decided to create a once in a lifetime gathering of the experts to answer the question in the way it deserves. Meet The Dieline Summit.
With The Dieline Summit, we intend to create a true future-forward discussion that challenges the status-quo, and inspires creators of packaging and products to help solve today’s global problems and change the world through package design. Lead by cutting-edge sociobiologist Rebecca Costa, the goal is to answer the elusive question with hard facts, and future insights from our 6 speakers, who together represent the industry on every level.
I invite you to join us in Paris at The Dieline Summit this November for a once in a lifetime inside peek into the future of packaging and consumer products.Click to read more
We all know the Christian Louboutin's story and how he came about creating the most iconic fashion shoe in the world. Well the story has come full circle as Christian Louboutin has now launched the first ever nail polish collection. Taking the iconic shoe and recreating a beautiful ombre nail polish bottle. The top of the handle is reminiscent of a heel bottom, but sharp and fierce giving this bottle a vixen feel.Click to read more