Friday
Nov132009
How do you build a chocolate brand?
A movie about the brand and design development for a San Francisco chocolate company, TCHO
Via: Packaging World
1 CommentThursday
Nov122009
Bolt Barbers
"The American male is rediscovering the old world barbershop experience and our creation of the Bolt Barbers brand is helping to create a 3rd place for guys 7 to 70 to socialize. From brand strategy, to brand identity, business papers, verbal branding to signage and web, we have informed every touch point for this exciting new offering being launched in LA in 2009.
Shear, Shave and Shine reflect the playfulness that is behind the Social Beasts moniker that reflects the Bolt Barbers brand. They are modeled from the classic hair clippers that are at the center of the Bolt Barbers brand experience. Our specially cut font helps bring a solid character to the Bolt Barbers brand, while the monkey’s playful brand personality is never far away.
Bolt Barbers will be launching a full line of personal care products. Our packaging design system helps organize a complex line or products and scents. The unique product structures are sought to reinforce the premium, yet approachable, presentation of the brand."
Designed by Perspective Branding.
Thursday
Nov122009
Concrete Capped Fragrances
An interesting juxtaposition of textures, this perfume by Hamburg designer Alexa Lixfeld, comes with concrete caps, a different one for each of the three scents.
Thursday
Nov122009
Thursday
Nov122009
Colorless Coke Can
"A convex logo substitutes colorfully sprayed can. Naked can help to reduce air and water pollution occurred in its coloring process. It also reduces energy and effort to separate toxic color paint from aluminum in recycling process. Huge amount of energy and paint required to manufacture colored cans will be saved. Instead of toxic paint, manufacturers process aluminum with a pressing machine that indicates brand identity on surface."
Concept by Harc Lee.
Thursday
Nov122009
Studio Spotlight: Irving & Co.
Thursday
Nov122009
Jonathan Adler Holiday Packaging
You may remember the wonderful packaging for Jonathan Adler's salt shaker collection we featured awhile back. Well, now we've got some new gift boxes for holiday ornaments for you all. Stephen Moss, a designer for Jonathan Adler says:
"One thing that we always keep in mind with regards to packaging design is to consider every angle and side of the box. We always try to leave a fun surprise or graphic on the bottom of the package, giving all of our customers a visual reward for picking it in our stores.
The first is our Peace + Love Ornament Set in a groovy box with hand-drawn typography and a custom pattern inspired by the ornaments.Our provocative porcelain Banana Ornament is in a pop-y, bold box, with a tongue-in-cheek graphic on the bottom. We especially like the banana icon replacing the letter "L" in our company name on the side.
Our last three packages are a trio of Pop Menagerie ornaments. The patterns on each box coordinate with the bursts of color on the ornament."
See the rest of the photos after the jump.
Wednesday
Nov112009
Electroluminescent Liquor Packaging
Upper left: Ballantine’s new electroluminescent label for blended scotch whisky; on right: TyKu’s sake bottle with LED light source; lower left: J&B’s “Mix Light” bottle.
Ballantine’s new “Listen to Your Beat” campaign includes an electroluminescent label with graphic equalizer display. Designed by London-based “The Core,” this label is more evidence of a trend towards animated, self-illuminating liquor labels. Similar to these battery-powered T-shirts, audio references seem to occur frequently in youth-oriented liquor packaging. (The J&B bottle above is another example.)
Battery powered, self-illuminating containers we’ve seen before—(See: NXT on the dieline and this article on Electroluminescent Technology from Packaging Digest)—but it seems to be gaining a particular foothold in the category of liquor packaging.
(A closeup picture of the Ballantine’s bottle and several videos of electroluminescent labels in action, after the fold...)
