20 Nature-Inspired Packaging Designs that Celebrate the Great Outdoors

When was the last time you stopped to smell the roses? Nature provides us with plenty of inspiration and offers a wonderful break from busy, urban living, but we hardly get to enjoy it as much as we’d like to. Luckily, one of the big design trends of 2017 is dedicated entirely to the aesthetic of the natural world. Here are 20 of our favorite packaging designs that highlight the beauty of nature and give us an escape, even if it’s just for a brief moment in time.

Grab Your Pinot Noir, We’ve Found The Perfect Caviar

“Wit ought to be a glorious treat like caviar. Never spread it about like marmalade.” - Noel Coward

Caviar is a delicacy, but it certainly doesn’t have to be fussy. ROE Caviar and Donald Robertson paired up to make a special holiday gift that will definitely wow your Valentine, with packaging design by Digital Brand Products. It’s got a fun, pop art vibe that makes caviar a modern yet totally unexpected gift to give your special someone.

Leaf Garden is the New, Beautiful Beverage You Need in Your Life

The packaging for Leaf Garden is so perfectly suited for a natural beverage that is pure and oh so good for you. Designed by Mexican agency Bienal Comunicación, it gives consumers a sense of calm in an incredibly busy market. Using delicate lines and a dreamy watercolor style for the illustrations, it speaks to the natural purity of Leaf Garden’s contents.

What's the best artistic advice you've ever been given?

You are told countless things throughout your career and given direction and guidance from a variety of people, all of whom play a part in shaping your role as a designer or creative. But it’s really up to you to determine what sticks and what you leave behind. Whether it’s from a mentor, a colleague, a professor, or a creative you admire, there are bits of wisdom that you’ve carried with you—and maybe one, perhaps, that is a true standout.

Designing a Fragrance that Focuses on More than Just Your Sense of Smell

Xinú is a fragrance that indulges all of your senses. It’s not just an amazing scent, but the bottle and packaging take you on an exciting journey that sets it apart from other fragrance lines on the market. We spoke the design agency behind it, Esrawe + Cadena, about the importance of prototyping and how to design products that are both beautiful and functional.

A Glimpse of Design in Libya with KASHIDA Media Services

Following Donald Trump’s unlawful immigration ban of seven predominantly Muslim countries, we here at The Dieline have been trying to figure out what we can do to help. We have marched, we have donated, and we have called our Senators and reps (and hope you do, too). And now, in an effort to promote an understanding of the cultures, we’ve connected with design agencies and designers in these seven countries.

Capturing the Spirit of SXSW in Bud Light’s Rad, Psychedelic Art

Every spring, people make their way to Austin, Texas, for South By Southwest (SXSW), a festival that includes film, interactive media, and music. What began in the 80s as a small gathering of people discussing the future of entertainment and media has turned into the conference for anyone involved in film, music, comedy, or the entertainment industry. As the official beer sponsor for SXSW, Bud Light worked with artist Nate Duval for the second year in a row to create some truly memorable brews that capture the local culture Austin and the vibe of the city.