When it comes to food, nothing is as French as a pâté. Maison D’idee designed this conceptual packaging for Ferme Sauvage, a line of pâtés that come with a striking yet down-to-earth feel.
“At the beginning we told ourselves that this design will be based on three things. A wood-carving illustration, single-color print and an easy branding based on relaxing, calligraphic typography in form of a blown-out logo.”
“According to us, the packaging design for the Ferme Sauvage project should feel like a harmonic connection of a craftsman approach to graphic design, single-color theme for the packaging by design and also a modern look at aesthetic in this field.