Joyn Wants To Improve The Way People Use Gift Wrapping

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Joyn is here to improve the art of gift wrapping with beautiful packaging to boot.

“Joyn is a beautiful innovation in gift wrapping.

We have created an emotive pack design, capturing the act of giving through the 'Gift Horse' illustration by the wonderfully talented, Brett Ryder.”

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“Functionally we have looked at improving the experience of adhesive tape. The simple mechanism dispenses a pre-cut crystal clear strip so you can wrap beautiful gifts every time with no mess.

The box is made from thick coated matt board with a gold foil finish. A full bleed illustration wraps around the box providing visual delight and provides a beautiful desirable stationery product. The product has a global design protection with The Intellectual Property Office.

JOYN will be in-store in September.”

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Agency: Seed

Designers: Brett Ryder, Jon Shaw

Location: London