Houndztooth's Pet Range Comes With a Striking Minimalistic Look


C*JUICE Creative Studio designed the packaging for Houndztooth, a range of natural pet products. The look is simple yet striking, making for an unpretentious design that is all about what’s inside.

“Houndztooth - A Natural Pet Store. Founded in 2018 by Rachael Tricarico, Houndztooth brings together luxury and quality products that also focus on a dog’s wellbeing. Drawing on her experience as an equestrian rider and the quality leather, grooming and equine dietary products required for showing and dressage Houndztooth combines Rachael’s experience and dedication preparing horses for competitions with her years working in Australia’s pet industry.”


“The images provided highlight the new grooming range. The products are carefully and intentionally crafted, using only the highest-quality natural ingredients. We hold ourselves to a higher standard, to provide your companion with pH balanced, cruelty-free, pet-friendly products.”


“The look of Houndztooth is classic and timeless with nods to fashion and interiors. A monochrome palette ensures the brand appeals to the discerning customer demanding quality and style.”


Design: C*JUICE Creative Studio
Photograph: Meagan Harding
Location: Melbourne Australia