Pastamoré, based in Bridgend, South Wales, are passionate producers of fine Italian cooking sauces. They provide artisan, tomato-based sauces for the catering industry and specialist delicatessens, as well as trading direct to public through food markets and fares.
With Italian heritage and family recipes, Pastamoré had created a fantastic set of authentic cooking sauces which truly capture their brand ethos: ‘Love at first taste’.
By their own admission, Pastamoré’s branding and packaging fell short of capturing the values of the business and the emotion of the cooking experience. It was up to Arobase to inject their passion, fun and expertise back into the brand.
