Tommies Tomatoes Get A Cheerfully Adorable Look

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Who knew tomatoes could have such adorable packaging? MAS Brand Being have designed this small yet impactful packaging for Tommies, a well-known Dutch tomato brand.

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“A tasty and healthy boost for your meal! 

The packaging is small, iconic, striking and has the cheerful Tommies identity. The round shape emphasizes the shape of the tomato and stands out on the shelves. There are two types: Good-to-go (cheerful and healthy snack) for the OOH market and the Mini Toppers (premium topping) for retail. The colours are eye-catching and provide a beautiful contrast with the tomatoes, making them stand out even more. This makes the product grab your attention. The inside of the sleeves has a suitable colour, fitting for the concept. Every concept has its own colour. The Tommies-to-go have a noticeable and fresh colour that immediately grabs the attention and the Tommies Mini Toppers are in white, giving them a premium, quality look.”

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“100% recycled packaging

On top of sustainably grown tomatoes, the packaging is made of 100% recycled material. The cup is entirely made of recycled PET and the wrapper is made of recycled paper.”

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Designed By: MAS Brand Being
Client: Greenco
Designer: Bart Nagel, NowEvenBetter
Produced by: Rutgers Packaging
Location: Amsterdam