ButterflyCannon have created the brand positioning, identity & packaging design for Tom Parker Creamery and the results are absolutely stunning.

“Tom Parker Creamery is a new range of high quality dairy products inspired by the founder’s dairy farming Great Grandfather, who was something of a national farming legend. All the products are created using permeate free whole milk from the free-range, pasture fed cows that graze at the family farm in the Meon Valley, Hampshire.”

“In order to build a brand worthy of the care and attention that had been invested into creating such quality dairy produce over several generations, we worked with founder Jack Martin and brand consultants Bricolage to identify a compelling positioning and tone of voice that instantly communicated the unique properties and heritage of the range. Inspired by the no-nonsense but genial character of the original Tom Parker, we rooted the brand in the notion of ‘Uncompromisingly Good Dairy’, which then informed every aspect of the brands communication, from the logo, graphic design and packaging, through to the website and corporate stationary.