This Wine is Sure to Add a Pop of Color to Your Day
Kissmiklos designed this bold, colorful packaging for Bognár Borbirtok winery.
“The original name of the winery was Bognár Borbirtok (Winery Estate of the Bognars). When designing the logo I considered the word bor (wine) to be more important, so I placed greater emphasis on it, since the Bognar family (brothers) has several winery estates within different sub-regions of Hungary.”
“The first set of the winery consisted of cheaper, looser, reductive wines in bottles with screw closure. These features required a youthful design, so I impaired the wines with strong colors. On the front labels I used big white letters to indicate that ‘This is a … wine.’ This sentence continues in the more detailed descriptions on the back labels: ‘Neither more, nor less… You want to know more? Taste it.’”