Brazilian agency chablau! revamped the packaging for BioWash, a line of natural cleaning products.
“With almost 30 years of experience and tradition in the market of natural cleaning products in Brazil, the company BioWash came to us with the need to renew its entire packaging line, as well as to adapt them for exportation (English and Spanish versions).”
“We started with a branding project for the company, with the redesign of its logo and essence. From the new concept we developed, called eco smart, the values f the products are reinforced, combining the sustainable appeal as a product differential with a communication with personalized symbols, cleaner and more direct information display on the labels.”