Get Spooky With Curious Incident Wine

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Perspective Branding designed this spooky packaging for Curious Incident Wine, a new label that has been launched in Canada. The design features eerie black and white illustrations that draw the consumer in.

 “A great and somewhat daunting opportunity to create a label that lives up to the quality of the wine. The category is wonderfully open to great ideas and annoyingly full of lots of good ones already, so it’s always a challenge creating something that stands out and lives up to our mantra of being visible, visceral and memorable.”

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CuriousIcident_CaseStudy_V1_080717_Curious Incident - Merlot Illustration.jpg
CuriousIcident_CaseStudy_V1_080717_Curious Incident - Sauv Blanc Detail.jpg
 

Client: Mark Anthony Wine & Spirits
Agency: Perspective Branding
Illustrator: Damien Mammoliti
Printer: ASL, in Ontario Canada
Location: Canada