Perspective Branding designed this spooky packaging for Curious Incident Wine, a new label that has been launched in Canada. The design features eerie black and white illustrations that draw the consumer in.
“A great and somewhat daunting opportunity to create a label that lives up to the quality of the wine. The category is wonderfully open to great ideas and annoyingly full of lots of good ones already, so it’s always a challenge creating something that stands out and lives up to our mantra of being visible, visceral and memorable.”
Client: Mark Anthony Wine & Spirits
Agency: Perspective Branding
Illustrator: Damien Mammoliti
Printer: ASL, in Ontario Canada
Location: Canada