Lotte is the Juice Concept Inspired By Bauhaus Design

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Anastasia Bakusheva designed this conceptual juice packaging for Lotte, a Finnish label of natural juices that is made with 100% organic ingredients.

“The main task was to make a package design and advertising for a new set of juices. This set consists of cranberry, orange, lemon and grape tastes. The design idea was to combine principles of minimalism and supremacism.”

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“To make sure the design was unique, simple shapes were created that are reminiscent of each taste. The main colours are red, yellow, violet and orange which is similar to Bauhaus colours and make the design of the package more clean and bright.”

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Designed By: Anastasia Bakusheva
Location: Russia