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Organic Family is the Friendly Baby Food That Will Last You 7 Days

by Natalie Mouradian on 09/25/2017 | 3 Minute Read

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Organic Family is the organic baby food that claims to have a shelf life of 7 days. Designed by Valeria Weisz, the overall design is friendly and cheerful.

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“The task was to make bright and attractive packaging that would be memorable.

The containers for the food were non-standard: instead of glass jars there were plastic containers. It was decided to combine individual containers into a set of 4 containers, which allowed to increase the area of ackaging and stand out among different brands due to brightness and size.”

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“The product lines were divided into subcategories. The symbol for puree is a cloud and a blue color. The symbol for juice is a drop and a purple color. With these elements, you can easily identify the product.”

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Art Director and Designer: Valeria Weisz

Location: Moscow, Russia