Wicked Barrel Brewery Has a Jaw Dropping IPA With a Fun Label

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Stefan Andries has designed the packaging for Jaw Drop, a colorful IPA that comes with a fun design.

“Jaw Drop is a brand new IPA made by Wicked Barrel Brewery - and as the name says, your jaws will drop because of the hoppiness & flavour of this beer! Jaw Drop is available to buy online and in various pubs in cities throughout Romania (Bucharest, Iasi, Timisoara, Cluj and of course the hometown of Bicaz).”

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“Having previously designed the Wicked Barrel logo & identity, I wanted to design something that would stand out but without overpowering the logo. 

When the reversed jaw dropping faces idea came to me I focused on creating simplified features of the faces that could work both ways - the teeth act as hair for the opposite face or the eyebrows that act as dark circles under the opposite eyes.”
 

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Designer/Art Director: Stefan Andries
Client: Wicked Barrel Brewery
Location: Bucharest, Romania