Studiomax Design created the colorful packaging for Calusa Brewing and their range of beers.
“It started with establishing Calusa’s brand identity, which includes a subtle nod to the Native Americans who inhabited Florida’s Gulf Coast. They were fierce, intelligent people who had a tremendous respect for water and Florida’s natural resources.”
“The series of bottle labels are scenic illustrations that are each uniquely focused on the beer style and its ingredients, while ensuring that a cohesive system is in place to properly brand Calusa on the shelf.
