The Dieline Awards 2017: Pasote Tequila

Pasote (pah-soh'-tay) is a new Highlands tequila made by one of the last destiladors still doing it the hard way. Swig designed custom hand-fired bottles, screenprinted warrior masks and weathered wood toppers to reflect the bold spirit of the brand name, which loosely translates as badass.


Designed By: Swig
Client: 3 Badge Beverage
Art Director: Kevin Roberson
Designers: Kevin Roberson, Paul Morales
Illustrator: Kevin Roberson
Photographer: Robert Schlatter
Creative Team: Andres Faustinelli
Printers: Prosemsa Guadalajara, Collotype
Location: San Francisco, CA, USA