The Dieline Awards 2017: Mr. Pip's Double Cross

Mr. Pip's mission is to revive face-to-face game play and social connection. Mr. Pip’s Double Cross reinvents the classic game ‘Liar’s Dice’ as an elegant home décor object, sparking conversation and impromptu play. Environmentally conscious molded pulp packaging utilizes the iconic form to raise curiosity and attract customers at the point of sale. Instead of glue, rubber bands were used to allow the packaging to be opened without damage. 

Tessellation allows multiple units to stack securely, reducing the shipping, shelf volume, and carbon footprint by 1/3 of a traditional box.

Ludicrous bluffs, crazy strategies, and cunning deceptions teach young and old players the art of negotiation. Mr. Pip's Double Cross is filled with excitement, transcends cultural differences, scuffs at language barriers, and is a blast to play.

 

Designed By: Pip Tompkin Design
Client: Mr. Pip
Art Directors: Pip Tompkin, Denny Liao, Shannon Hematian
Designers: Wantana Pojanaporn, Madison Smith, Samuel McClellan, Ella Jeong, Jarett Volkoff
Copywriters: Ellie Shoja, Rachel Slawson
Location: California, USA