Tekno Paints Get a Lively New Look that’s Sure to Turn Heads

Published

March 20, 2017

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Brandlab has improved home improvement. After nearly half a century in the business, Tekno needed to reestablish itself as the top pick in the paint industry while also giving it a modern edge. They turned to Brandlab for a redesign that certainly livens things up and makes them stand out in the rather stagnant market of home improvement goods.

“It is the oldest brand of paint for the home and construction in Peru, with 50 years of experience and a diverse range of products. For many years the brand was leader in their category, but the brand grew weaker with time.”

Theresa Christine Johnson

Theresa entered the world of design through The Dieline. With a background in writing and journalism, she has a passion for discovery and cultivating human connections. Her work for The Dieline is a constant journey to deeply understand all facets of the design process and to investigate what makes designers tick. Theresa’s writing has taken her snorkeling in between the tectonic plates in Iceland, horseback riding through a rural Brazilian town, and riding an octopus art car at Burning Man with Susan Sarandon as part of a funeral procession for Timothy Leary (long story). When not writing, she is planning her next trip or taking too many pictures of her cat.