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This Whiskey Packaging Gives a True Taste of Prohibition Era

Published

Now this is a whiskey. Inspired by prohibition-era whiskey bottles, David Cole Creative has designed the impeccable Minor Case Rye Whiskey. Everything—from the font choices to the slightly yellowed label, the embossed glass to the copper accents—truly transports the consumer to a completely different time and place.

“Minor Case Rye Whiskey is produced by Limestone Branch Distillery, in Lebanon Kentucky. Limestone Branch was founded and is operated by seventh-generation distillers, Steve and Paul Beam, of the legendary whiskey-producing family. This package is based on an original David Cole Creative bottle structure design, The Outlaw, the shape of which was inspired by prohibition-era pint whiskey bottles.”

“Minor Case Beam, an ancestor of both Limestone Branch founders, produced whiskey in the late 1800s and early 1900s. His original monogram was used as inspiration for the updated version of the mark which is molded into the glass.”

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