Featured image for What’s so Special About this Typesetting? You Can Eat It

What’s so Special About this Typesetting? You Can Eat It

by Theresa Christine Johnson on 02/28/2017 | 2 Minute Read

Editorial photograph

This is certainly a one-of-a-kind gift! For their holiday gift, BLOCD wanted to do something extra special that their clients and friends would love but also represented the agency. The result is a box set of six mint candies featuring the agency’s name. During the holiday season, it’s easy to get caught up making gifts that feature red and green or the typical season’s decor. This gift stands out be remaining true to BLOCD and giving recipients something totally different and memorable.

“At Christmas, we wanted to give our clients and friends a gift that combined the studio’s work style, our identity and the world of design: our typesetting made of candy.”

“Inspired by Gutenberg’s movable types, we produced mint candies in the shape of the six types for our logo and placed them in a package that was specially designed for the occasion, a kraft card package. The silicone moulds for the candies were made together with Papabubble.”

Editorial photographEditorial photographEditorial photograph

“We took an item that is essential in the world of printing and design, put a new spin on it and turned it into an original gift that is closely linked to the studio.”

Editorial photograph

Designed by: BLOCD

Country: Spain

City: Barcelona