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Pantone Releases Their Color of the Year for 2018: Ultra Violet

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Today Pantone has announced their color of the year, and the result is a stunning purple that goes by “Ultra Violet.” Inspired by possibilities and unconventional symbols, this color aims to reflect what is lacking in our world today.

“A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.

Color of the Year 2018 – Quote from Lee Eiseman
Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.”

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