Feinschmeck makes natural soups that are made with love. After all, curling up in a blanket and enjoying a hot bowl of fresh soup is one of the most comforting feelings in the world. Isabella Thaller developed the branding and packaging for the health-conscious and wholesome foods.

“Feinschmeck creates out of the ordinary soups without added preservatives or artificial flavours involved. They are cooked by hand with fresh, local ingredients and lots of love. Every taste also comes in a vegan and gluten free version. I was responsible for the entire branding process, from positioning and naming to creating the visual identity, packaging and a website. The handwritten logo and colourful strokes express the passion with which these soups are made and give them a personal touch.”