The Dieline Awards 2016 Outstanding Achievements: MOSCHINO Barbie® Doll
by Elizabeth Freeman on 05/22/2016 | 2 Minute Read
The MOSCHINO Barbie® Doll is a fashion statement of epic proportions, from her buoyant locks and head-to-toe leather ensemble to her attention-grabbing packaging. Bold logo treatment and graphics highlight the perfect partnership between the creative and quirky fashion house and its muse, Barbie® Doll, while a perfectly positioned pack-out displays her oh-so-chic accessories. A unique stitching effect on the large window box mirrors the quilting of Barbie® Doll’s jacket and gives the package that extra touch of luxe.
Designer: Janet Tsuei
Copywriter: Anna Ziss-Patton
Engineer: Kambiz Betaharon
Manager: Suzanna Lakatos
Director: Corinne Maffin
Vice President: Kim Culmone
Designed by Mattel, Inc.
Country: United States