We designed this launch kit for Google’s “Unboxing Event” which was used to promote its new store and products. The boxes, which were designed like a puzzle with each piece carrying a different product, were sent to major influencers who then vlogged and posted videos of the box on YouTube.
Art Directors: Katherine Walker (Google), Ken Frederick (Google), Zachary Hollander (Google)
Designers: Paper Engineers: Alex Bates, Erik Hluchan, Isabel Uria, Shin Wakabayashi, Noel Boland – Structural Graphics
Designed by Structural Graphics
Country: United States
