If you’re into cute packaging then you might want to check out Arla Ihana Yoghurt. Designed by Kuudes Kerros, yogurt is packaged with lots of tender love and care.

Arla wanted to develop the current Ihana Yogurt brand to be a more delicious and indulgent product for a target group who value treats as an essential part of their everyday life. This included redesigning the current brand identity. One key insight gathered from consumer studies we’ve conducted, is that treats need to be worth their calories.

“In Finland you have basically two choices when it comes to yoghurt: either a functional snack or a really sugary snack. An indulgent treat that adds joy to your life doesn’t exist.”