If you can get your hands on one of Harper Macaw‘s chocolate bars then you are one lucky duck! A chocolatier that takes their practice very seriously enlists the help of Design Army to create packaging that captures the essence of Brazil’s rainforest. A logo was created evoking a tribal mask while paying tribute to the namesake Harpy Eagle and Hyacinth Macaw. A symmetrical design, depicting tropical foliage, creates a striking image that stands out on store displays with an added touch of gold foil.
THE HARPER MACAW STORY
“Harper Macaw is a bean to bar craft chocolate manufacturer that turns chocolate into a force for tropical reforestation. Extraordinary chocolate requires exceptional cacao, and exceptional cacao requires healthy rainforests.