Kemphor 1918

In a market dominated by the aggressive claims and the continued market launch of new products, Kemphor has sought to highlight as an independent laboratory and prestige. Kemphor is a brand that retains some attributes forged throughout its history: trust, quality, and tradition. 

With this update the brand image they wanted to gain visibility and recognition on the shelf. The strategy we have followed for construction of a new image has been clear: to unify the brand color (black on white) and symbolizing elegance and seriousness. A color that is associated with the premium product, and gourmet quality. They endow typography greater personality and exclusivity.

 

Designed by Estudio Versus

Country: Spain


Elizabeth Freeman