Featured image for Pinyeres Wines

Pinyeres Wines

by Theresa Christine Johnson on 07/07/2015 | 2 Minute Read

Editorial photograph

Pinyeres Wines looks like one of those wines we’d be equally as happy opening to drink with a meal as we are to let it take center stage on a wine rack, acting as a conversation-starter. Atipus designed the label for Celler Masroig, ditching traditional wine designs and opting for something modern that actually tied in the history of the land.

Editorial photograph

“Celler Masroig commissioned us to redesign one of their most emblematic products, Castell de les Pinyeres. In the XVIII century the township of Les Pinyeres was added to El Masroig and as a result they came up with a new flag that we have used as an inspiration to design the label.”

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Using a modern serif typeface, the name “Pinyeres” is read up the wine label, an intriguing and different orientation for the name. A lower-case cursive “m” rests just above the name, representing the winery. The flag inspiration is evident without cluttering the label, not allowing the rich history to take away from the appeal of the wine. Parts of the “flag” allow the rich colors of the wine to shine through, adding dimension and depth to the bottle.

Editorial photograph

Designed by Atipus

Country: Spain

City: Barcelona