ImagoBox is doing something amazing on the streets of Croatia. Good packaging is the thing that stands out in the crowd of similar packaging. It attracts attention and makes the content of the packaging noticeable. ImagoBox Advertising Agency decided to use items that people pass by every day and do not pay attention to, as a means of sending our message. Benches, a lighting pole, a trash can, a bike rack and a few other items have become products with a unique identity with the packaging we have developed. Many curious glances of passers-bys, hesitation, commenting and taking photos are proof enough that we have we have made clear to all that something well packed is better noticeable.

Creative Director: Igor Mladinovic

Art Directors: Darko Bosnar, Vinko ?uljak, Saša Peri?