The Dieline Packaging and HOW Leadership Session

Are you at HOW Design Live? 
Join us this Thursday at 10:15 AM in room Grand EF for a Dieline + HOW Leadership Panel discussion.  

#HOWLive



THE NEW SHOPPING ECONOMY

With sales from big box retailers such as Target and Wal-Mart slipping, and new shopping outlets emerging in a big way such as Amazon, where are consumers choosing to shop? How are consumer shopping trends changing and what do designers need to know to create products for a new wave of consumers with very different demographics? Who is generation Z and how do we design packaging and products for them? 

The panel will be an hour long. Each panelist will have 10 mins to discuss their research on the topic at hand. After 30 mins, a panel discussion will take place with Debbie Millman as the moderator.