Sometimes, it’s just best to go back to basics. When Goddess Garden, a chemical free, organic sunscreen line wanted a package redesign, Hatch Design aimed to keep the message clear and consistent with their brand: all natural, fresh, and clean.
A hummingbird graces the front of each product, representative of the enjoyment of life and lightness of being. The white background, sunny colors, and simple lines achieve the impression of an organic identity and gentle appearance. Important details, such as SPF and ingredients are clearly stated in a banner on the lower third of each product. All of these elements combined fall perfectly in line with the Goddess Garden phrase, “For the Planet, For the People.”
Designed by Hatch Design
Country: United States