Jan & Gisles
by Elizabeth Freeman on 04/07/2015 | 3 Minute Read
Jan and Gisle work at the Factory of Tind in Sunnmøre, Norway. Together with their team, they produce a range of cured meats with a twist. Selters Design has assisted them in developing the identity and concept for their new product: Salami sausages seasoned with exotic spices, for young adult consumers. The packaging, illustrations and website conveys Jan and Gisle’s down-to-earth approach to their craft. The project was shortlisted and eventually runner-up in the genre Packaging: Food, Health and Housekeeping at the 2014 Visuelt awards.
Designed by Setlers Design
Client: Tind Spekevarer
Country: Norway
Designers: Hege Mykkeltveit and Manuela Pacheco Art Director: Hege Mykkeltveit Strategic Director: Elisabeth Holter-Schøyen Copywriter: Kristian Strømme Illustration: Hege Mykkeltveit Photography: Julie Kristoffersen