Some of the best branding lets products speak for themselves. The latest design for Airos, a manufacturer of gluten-free foods in Spain, features images of the food products themselves on the packaging, business cards, and other branded items. The Yes Brand, which spearheaded the design efforts, even utilizes clear packaging to show the actual breads as well.
The design is free of gimmicks or animated characters to appeal to potential buyers and and instead allows them to create. It inspires consumers to dream up different meal combinations that could work for each item, leaving the right amount of trust and imagination in their hands.
Designed by The Yes Brand
